Job description
VANRATH are pleased to be partnering with a specialist digital agency that is continuing to experience strong growth across its SEO and Performance Marketing function. The team is now seeking a SEO Specialist with a focus on content strategy and Digital PR to support the development and execution of organic growth campaigns across a varied client portfolio.
This role offers genuine autonomy, structured progression and access to senior expertise - making it an ideal opportunity for someone who wants to shape their career, contribute ideas and take ownership of client outcomes.
The Role
The SEO Specialist will work closely with clients to develop content-led SEO strategies, deliver measurable improvements in visibility and rankings, and support Digital PR initiatives to strengthen authority and backlink profiles.
Key Responsibilities:
Conduct keyword research to identify opportunities, search trends and content gaps
Perform competitor analysis to inform strategy and positioning
Develop and implement content-driven SEO strategies that support long-term growth
Optimise and refresh existing on-site content based on SEO insights and performance data
Support Digital PR and link acquisition activities
Build SEO roadmaps and project plans aligned to client objectives
Produce monthly performance reporting and communicate insights to stakeholders
About You
This role will suit someone who is confident in their SEO approach, collaborative, and comfortable engaging directly with clients.
Essential Criteria:
2+ years SEO experience (agency experience preferred)
Strong working knowledge of GA4, Search Console, Looker Studio & SEO tools such as Ahrefs / Screaming Frog
Comfortable leading client conversations and presenting strategy and performance
Commercially aware with the ability to identify growth opportunities and upsell where relevant
Strong written communication skills with the ability to articulate insights clearly
You Will Be:
Proactive, self-sufficient and eager to take ownership
Someone who contributes ideas and challenges thinking constructively
Keen to develop professionally and shape how SEO is delivered within the agency
Collaborative and comfortable working cross-functionally
What's on Offer
Hybrid working (2 days office / 3 days WFH)
Choice of working hours (8am-4pm or 9am-5pm)
Unlimited professional development budget & direct access to senior SEO expertise
Attendance at industry conferences and events
33 days annual leave + early finish every Friday during summer months
Quarterly team events and structured progression with annual salary reviews
