Marketing Tech Manager - 62k+ - Global Firm

VANRATH are assisting with the recruitment of a Marketing Technology Manager for a leading global law firm.

This proves to be a fantastic opportunity for a recent graduate who wants to progress their career and widen their knowledge in a Global organisation that places immense value on their staff. This firm has a fantastic reputation for progressing people within the organisation.

This role is Hybrid Working (3 Days in Belfast City Centre (State of the Art Office) + 2 days Working From Home)

This is a Monday - Friday position. Permanent role.

Salary
£50,000 - £62,000 + Bonus & Progression Opportunities & Global Benefits Package

Responsibilities

As a Marketing Automation Manager, you will be responsible for helping to deliver our strategy to harness cutting-edge technology, supporting the Global Head of Digital (Marketing Technology) to drive forward and successfully implement these key aspects of our strategy;

• to deliver best in class marketing automation processes and solutions

• to truly understand client user journeys, optimising our technology stack to deliver a first class experience for our audiences. Putting personalisation at the heart of our thinking, using data to deliver content relevant to our audiences, driving engagement and conversion

• to deliver resource and time efficiencies and an improved quality of work output by utilising marketing automation techniques and systems

• to use data to drive insight and decisions relating to client relationship management, pipeline management and marketing activity

• to support on delivering a fully integrated digital and marketing technology strategy

• Product manager for our email technology platform, leveraging its full potential / capability

You will also play a critical role in the delivery of Single View of a Client (a 3 - 4 year programme to replace the marketing technology stack).


This role will also involve:

• Management of the firm's email marketing platform (currently Vuture);

• Delivering resource and time efficiencies and an improved quality of work output by utilising marketing automation techniques;

• Driving the adoption of our other existing marketing technologies within the organisation;

• Coaching and development of Belfast support specialists

The Ideal Person

• An ability to translate complex technical knowledge into simple concepts and language
• Ideally, previous experience across CRM systems including Microsoft Dynamics and/or Salesforce
• Ideally, previous experience of marketing automation systems including Vuture (current system), Marketo, Pardot, Dynamics, Hubspot etc
• Working knowledge of HTML and JavaScript is preferable
• Experience of using business intelligence tools like Power Bi to aggregate, report on campaign, channel or client trends/analysis
• Experience of managing external suppliers/agencies
• Effective people manager and an ability to help

For further information on this vacancy, or any other jobs in Belfast or wider Northern Ireland, please apply via the link below or contact Jack Groves via Vanrath in the strictest confidence. Thanks.

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