Marketing Manager (Ecommerce - Online Sales Website)

Vanrath are delighted to be partnered with a leading Online Based Retailer that create and sell high quality products, who are seeking a Head of Ecommerce to join their growing business. This company have a multi-million pound turnover, and and sales are online based through their website. The company is in a period of rapid growth and the expenditure on Marketing is significant, and there are 4 members in the Marketing team.

E-Commerce experience is key for this role.

This is an Office based role - The office is based in Newtownards.

Salary/ Benefits

• Attractive Salary + Bonus linked to ads
• Permanent
• Fantastic Benefits

The Role:

The Head of Ecommerce will manage the website, Shopify platform, catalogue, adverts (Google and Meta), SEO, costing sheets, apps for data content management and trading of the website.

Responsibilities:

• Create and implement a digital marketing ecommerce strategy across all digital channels including but not limited to email marketing, social media marketing, content creation, SEO, PPC, ads, Google Ads, keyword optimisation & video marketing.
• Track and report on key metrics such as traffic, conversion rates, and ROI to measure the effectiveness of marketing initiatives.
• Collaborate with the marketing team on the concept, development and implementation of digital marketing plans.
• Ensure channels are kept up to date with correct product, offers, and gift offers as well as updated product shots, banners, new in products/brands.
• Analyse market trends, customer behaviour, and competitor activities to make data-driven decisions.
• Manage the ecommerce promotion calendar and all digital communications as well as blogs for SEO improvements.
• Deliver effective, cohesive, and engaging brand messaging across the company website.

The Ideal Person:

• 3+ years in a direct to consumer Ecommerce role or similar
• Digital Marketing or related degree
• Knowledge of online selling platforms and how selling works, having focus on maximising sales across all other online platforms.

If you would like more information on this or any other role please contact Jack Groves in the strictest confidence via Vanrath, or more importantly.. click apply via the link

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