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Digital Marketing Executive (£30k) (Hybrid)

Job Description

VANRATH are assisting with the recruitment of a Digital Marketing Executive for a leading financial organisation. This is a fantastic opportunity for an individual to join a thriving company that offers an amazing working environment, fantastic package and progression opportunities

This role will be Hybrid working, involving a split of working in Belfast City Centre, and working from home. This is a Monday - Friday position (Permanent).

The Role

  • Email campaigns communicating Company insights and news;
  • Plan, deliver and monitor an ongoing company presence on social media (Facebook, Twitter, Instagram, LinkedIn) via engaging content (including video, infographics etc);
  • Launch optimized digital and online adverts when appropriate through Google AdWords, Facebook etc. and other channels to increase company and brand awareness;
  • Implement, manage and report on SEO efforts (keyword, image optimization etc);
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.) review and report to team and directors;
  • Manipulate / prepare image files for use within all marketing tools; and
  • Provide creative ideas for content marketing and maintain & update website with relevant information.

The Ideal Person

We are looking for an organised, motivated, and passionate Digital Marketing Executive who will have:

  • 3rd Level qualification in Marketing or a related discipline or demonstrable experience.
  • Experience of managing social platforms, including LinkedIn, Facebook, Instagram and Twitter. A good understanding of the different tone of voice required for each.
  • Knowledge and experience of SEO, Google Analytics and content-driven marketing.
  • Working knowledge of social media platforms' native analytics to monitor and assess content performance
  • Copywriting and design skills to produce marketing materials for both print and online

Desreable Criteria

  • Practical marketing experience.
  • Competency with administrative and design tools & software e.g., Adobe CC, Canva etc
  • Knowledge and experience using Google Ads, PPC etc
  • Previous experience with CRM systems, email marketing software (e.g. Mailchimp) and/or website CMS, survey creation software (e.g. Survey Monkey) and social scheduling software (e.g. Hootsuite).

For further information on this vacancy, please apply via the link below or contact or call 02890 330 250 in the strictest confidence.

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"Candidates have various reasons why they are looking for a new role and it is my job as a recruiter to give advice on how they should position themselves. Maybe if the candidate is looking at various positions, we as recruiters can help them narrow down the best roles for them. Sometimes just having a conversation and stripping back the "why it's a good role" can be invaluable."